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essential oil sample bottles Section 5: Summary of comparative study on the design style of cosmetics packaging in China, Japan and South Korea With the continuous development of Chinese, Japanese and Korean cosmetics, the design style of cosmetic packaging has also changed. In the middle and late 20th century, the design of Chinese cosmetics packaging is very rich in Oriental charm, and the shape is more practical, with reserved, charming and elegant Oriental feelings. The most representative brands are "double sister", "hundred bird antelope", "Xie Fuchun". At that time, the cosmetic packaging style characteristics can be summarized as conservative, simple, and slightly monotonous series of packaging. The container shape is mainly round, the pattern is simple, pay attention to symmetry, the use of color preference saturation, high brightness color, the packaging design mostly uses traditional calligraphy fonts and patterns, container materials mainly choose glass, metal, paper…

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